I conducted a usability test for UnionStation.org for my Web Publishing class in the fall of 2015. I determined potential problem areas, connected them to Jakob Neilsen’s Heuristics, and provided recommendations for improvement.
SEARCH ENGINE OPTIMIZATION
I analyzed SportsAuthority.com’s current SEO practices and offered recommendations for improvement. I worked with a partner, Nathan Matt. I completed the keyword research, current traffic analysis, link popularity research, and content analysis portions of the report.
SUCCESS FACTORS OF A WEBSITE
I analyzed Autoweek.com’s design elements and popularity in comparison with AutomobileMag.com in order to determine if Autoweek.com was a successful website for my Web Publishing class in the fall of 2015.